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El Corte Inglés launched yesterday Mimo, a loyalty program for perfumery and cosmetics aimed at women and men, which responds to customers who are looking for personalized communication and suggestions.

These are their proposals and the advantages they play with can give them great advantages. We are talking mainly about two: a strong commitment to ecommerce and the fact that they are not exclusively dedicated to this market and offer a wide range of products.

In addition, the program will use the El Corte Inglés app to communicate with customers via push notifications and through the ‘My offers/coupons’ area of the app.

With this level of competition, some like Douglas have been losing market share. It is now in the midst of restructuring with the adaptation to its structure of Bodybell and If perfumeries stores (belonging to the Eroski group).

At the end of 2019 the online weighed 6.15% of the total sector, while in 2020 the online channel has had a weight of over 10%, with a growth of 54%.  The most significant growth within this channel belonged to the categories of hair care (87%), grooming and personal hygiene (80%), skin care (62%) and perfumes and fragrances (32.5%).

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Mango will also offer up to 50% off on selected items and appears as one of the most sought after fashion options in our country for this day. The brand is already offering discounts on its website, which will remain until November 28, 2021, while stocks last. In addition, Mango Outlet is also joining Black Friday and will apply an extra discount and will leave its products already discounted.

One of the most youthful stores of the Inditex group slightly advances its sales. On November 25, Black Friday will start at 20:00 hours on the app and one hour later, at 21:00 hours on the web. Of course, you can fill your basket so you don’t run out of anything. In physical stores the discounts will be on the day of Black Friday itself: Friday, November 26.

In H&M we will find a 20% discount on all its products, in addition to offers advanced to Thursday 25 for those who are members of the firm. Likewise, Black Friday as such in physical stores will take place on Friday 26th.

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Como cada año, el mes de noviembre se abre con la vista puesta en el Black Friday. Una jornada de tradición de rebajas especiales, instalada recientemente bajo la influencia estadounidense, pero que ya ha llegado a tantos países y sectores comerciales que hay interesantes gangas en tecnología, moda, supermercados o deportes. Por eso, que grandes establecimientos ubicados en España como El Corte Inglés, Amazon, MediaMarkt o Zara pongan estos días muchos de sus productos a precio único.

El Black Friday, por los inicios de la tradición de esta jornada de descuentos en las tiendas de Filadelfia (que solapó los servicios de tráfico y transporte público de la ciudad, creando un caos comercial), vuelve a figurar en el calendario de noviembre con vistas a ser un día de compras intenso que ya pone el foco en la Navidad.

Así lo reflejan los últimos informes, que aseguran que cerca de un 60% de los consumidores aprovechan estos días de rebajas para comprar los regalos que un mes después harán a sus seres queridos. En 2021 se espera que con un efecto similar, ya que las ofertas que se pueden encontrar en las grandes superficies dejan un ahorro considerable, el día más importante vuelva a ser el día después de Acción de Gracias.

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See listEl Corte Inglés (department stores) Hipercor (hypermarket) Supercor (supermarket) Opencor (24 hours) Sfera (fashion chain) Bricor (DIY) Viajes El Corte Inglés (travel) Seguros El Corte Inglés (insurance) IECISA (IT consultancy) Telecor (telephony)

When the war ended in 1939, and in view of the need of Sederías Carretas for the site where the first building of Galerías Preciados would later be located, El Corte Inglés was moved in June 1940 to 3 Preciados Street on the corner of Tetuán Street, where Almacenes El Águila was located. It was then constituted as a Limited Company, with a capital of one million pesetas subscribed in equal parts by César Rodríguez, who became the first president of El Corte Inglés S.L., and Ramón Areces, the latter contributing his share of the capital by means of a loan provided by the former. Subsequently, in successive capital increases, it was César who took the majority of the shares, even though Ramón was in charge of the commercial strategy and the day-to-day running of the business.